Flo Premium free for 1 billion women worldwide
11:45 - 22 December 2023
Cyprus-based Flo has made its Flo Premium app completely free for over 1 billion women worldwide, expanding the Pass It On Project further to give the power of health literacy to more women living in countries where access to safe and credible health information is limited.
Back in October 2022, Flo announced that it would be giving Flo Premium to women across 22 countries — including Ethiopia, Haiti, and Nepal — at no cost to them.
“Flo’s mission is to build a better future for female health, but studies, surveys, and health outcomes show us that there's still a long way to go,” the company, which was co-founded by Palta’s Alexey Gubarev. “While 70% of women in India report menstrual health issues, a concerning 82% of girls in Malawi reported having no knowledge of menstruation before their first period.”
As of now, 1 billion women will now have access to Flo Premium completely free; 44 new countries can now benefit, including India, Indonesia, and Nigeria; and 10 million+ women worldwide are using Flo Premium for free.
The company has thanked its existing paying Premium members, who it says have made it possible for it to create this global movement.
Flo is a period and ovulation tracker app that helps women better understand their body and mind and make more conscious decisions every day.
With Flo Premium they have access to:
A Daily Well-Being Plan
Understanding your body doesn’t stop with your period. Find out how the changes in your body’s monthly rhythm are linked to your reproductive cycle and hormone levels. Become your best self with a Daily Well-being Plan that includes tailored and practical health insights with cycle- and hormone-based tips for clearer skin, better workouts, and more energy. Be mindful of your health every day.
Video courses and expert content
Get access to all of Flo’s content and learn from 80+ health and medical experts. Searchable, organized, and simple, explore a variety of well-being content in different formats such as video, articles, and audio.
Unlimited access to Flo Health Assistant
Our advanced Health Assistant chats are designed to help you better understand your body and the impact your cycle can have on your mood, energy, skin, and fitness levels. Chat with our Flo Health Assistant for personalised feedback and information on your health. Learn more about Flo Health Assistant here.
A premium subscription also supports the future development of Flo and keeps the essentials free for everyone.
Download the app here