Plum introduces two new features to enhance investor experience

Plum, the smart money app with offices in Nicosia, announced that it is revolutionising the stock investment experience for customers in Cyprus with the introduction of two new powerful features.

The two new features are Watchlists and Price Alerts. These features aim to enhance customer knowledge in relation to their portfolio, enabling investors to make more informed decisions.

With the new Watchlists feature, Plum users can now create lists of financial instruments they are interested in and closely monitor their movements before making investment decisions.

This consolidated view empowers investors to gain a deeper understanding of both their current holdings and the broader investment landscape.

Additionally, Plum introduced Price Alerts, providing customers with the ability to set target prices on stocks.

Once set, the app automatically notifies customers when the share price has reached their specified level.

In addition, users can customise multiple alerts, effortlessly keeping track of stocks on their radar for potential investment.

“Thanks in part to increased awareness of and access to the stock markets over the past few years, we’ve seen lots of customers join our platform to try stock investing for themselves,” said Elise Nunn, Plum’s Wealth Product Manager. “But what we’ve noticed is that these customers need a balance between automation and control to ensure they are able to invest wisely.”

As she said, both new features have automation at their heart, “breaking down barriers that might have once made investing inaccessible”.

“In the same way that you’d favourite an item of clothing while online shopping, you can now track stocks through watchlists and receive alerts from Plum when a set price is hit,” Nunn said. “This will help put customers in a strong position to make informed investment decisions and build their wealth.”