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Dubai-based PLATX and e& Egypt sign MoU to provide solutions for its business communications

PLATX has signed a memorandum of understanding with e& Egypt, to collaborate in search of technological innovation.

The collaboration’s main focus will be to develop cutting-edge solutions for the “e& Business Portal” project by harnessing the power of AI, along with marketing synergies and platform integration.

According to a press release, this move underlines PLATX’s commitment to progressing the technological sector in the MENA region, as it allows the company to explore new fields and earn valuable insight and resources for the betterment of their own established services.

As per the agreement, PLATX will cooperate in successfully completing a final agreement that will list the company on the e& Egypt Marketplace for B2B services, including omni-channel solutions, AI, data platforms and more.

Walid Tarabih, CEO of PLATX, said: “It is a true testament to the diligence and foresight we’ve been putting into the business to sign an MoU with a firm as reputable and well-established as e& Egypt. We are eager to build a strong business partnership and provide e& Egypt and its extensive portfolio with fresh, strategic solutions.”

Sherif ElKholy, Chief Business Officer of e& Egypt, said: “We are thrilled to work with PLATX on this milestone project. Our partnership marks significant advancements in our goal of providing innovative solutions and digital transformation within business communications. By fusing PLATX’s proficiency in multimedia with utilising our relevant expertise, we hope to produce cutting-edge and revolutionised digital experiences in Egypt.”

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