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TheSoul Publishing and Walmart team up for two days of fun crafts

06:09 - 17 February 2024

Technology

Multinational US retailer Walmart welcomed fans of 5-Minute Crafts and a team from Cyprus-based TheSoul Publishing for two days filled with crafts and activities.

“Both kids and adults joined in on the fun – gluing, sliming, glittering, and painting – to celebrate the launch of our line of 5-Minute Crafts activity kits, exclusively on sale at Walmart and on Walmart.com,” TheSoul Publishing said on its LinkedIn page.

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Based in Limassol, TheSoul Publishing is one of the world’s most biggest media companies, reaching over 2 billion social media subscribers across the world’s most popular platforms including YouTube, Facebook, Instagram, Snap, Pinterest, and TikTok.

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Its content garners more than 25 billion social media views every month, while it has generated more views on YouTube and Facebook in the world in 2020, 2021, and 2022 according to Tubular Labs.

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