Elena Meli on how Jinius Marketplace is helping businesses enhance their digital presence

"The Jinius Marketplace allows retail businesses to reach out to thousands of new consumers and help them grow their businesses," General Manager Elena Meli says about the new e-commerce portal.

In a recent interview, Meli also talks about how consumers can benefit from the service.

The Jinius platform has launched a new service - the Jinius Marketplace. What exactly does it offer?

Let me first say how excited we are, because over time the Jinius platform has made leaps and bounds, quickly establishing itself on the Cypriot market. Now it's taking off in the Business-to-Consumer field. With the creation of the Jinius Marketplace we are shaking things up and changing the way we do online purchases in Cyprus.

The Jinius Marketplace allows retail businesses to reach out to thousands of new consumers and help them grow their businesses. At the same time, consumers get access to a fresh and innovative marketplace where they can carry out their online shopping from a large array of stores and brands, quickly and easily, while enjoying unique benefits.

What kind of products can consumers find at the Jinius Marketplace?

Consumers can shop for fashion, technology, beauty, toys, electrical appliances, white goods, and more.

What advantages do businesses gain by using this new service?

Businesses enjoy many benefits.

Regardless of size, a business can enhance its digital presence by creating an online shop at the Jinius Marketplace, in this way reaching out to thousands of new consumers and boosting their revenues.

Also consider the positive impact for small-to-medium-sized stores or even for creators - such as fashion designers - who can now easily become known throughout Cyprus, making the most of the possibilities and benefits that the platform offers.

The Jinius marketing team creates the promotional framework and undertakes the advertising, without charging participating merchants.

We've also made sure that products are delivered to consumers easily, using our own courier partner, and at no cost to the businesses.

These benefits will allow retailers to increase their market reach and boost their turnover - and all this with a low monthly subscription.

What can consumers find browsing on the Jinius Marketplace, and what advantages do consumers get?

Let's stress that this service has been designed with the user experience in mind, so that it's easy to use, practical, and just as good as similar services around the world.

While consumers are having fun shopping online, their experience will vary depending on their own preferences as they browse through a wide variety of lifestyle products, brands and stores. They'll also get feedback from reliable user reviews.

Another important advantage is that on the Jinius marketplace consumers can add products to their cart from different stores and pay for all of them together in one checkout - and with zero delivery cost. The zero cost also applies to returns. If for any reason someone wants to return a product, they can do so within 14 days.

Moreover, consumers who shop with Bank of Cyprus cards will get 5 Antamivi reward points per €1 spent. Those who sign up for marketing alerts will get exclusive offers and privileges and will be the first to learn of new arrivals.